New York City quickly emerged as the epicenter of the COVID-19 crisis in early 2020 after the disease—initially undetected—tore through its diverse and densely populated boroughs. Minority neighborhoods were disproportionately affected, and amidst its high casualty rates, there was an emerging population of COVID-19 patients who were experiencing chronic symptoms long after they recovered from the virus. Given these urgent circumstances, NYC Health + Hospitals, along with Gotham Health, moved to create permanent clinics for “long hauler” patients in the city’s hardest-hit communities.
While Perkins Eastman was working on this project, its Frank studio for experiential graphic design handled all the signage. Read more about that related work here.